Apparel & Fashion3 months • 2023-06
Billy Now Shop
Custom Shopify theme for a premium apparel brand, featuring seamless checkout and mobile optimization.
Billy Now is a high-end apparel brand specializing in streetwear and casual fashion. We developed a fully custom Shopify theme from scratch, incorporating advanced features like dynamic product filtering, integrated size guides, and a lightning-fast checkout process. The design emphasizes bold visuals and intuitive navigation to enhance the shopping experience for fashion-forward customers.
Direct-to-Consumer Brand
Client Type
Apparel & Fashion
Industry
Challenges
- Limited mobile responsiveness in existing setup
- Need for personalized product recommendations
- Integration with external inventory management
Solutions
- Implemented a responsive, mobile-first Liquid theme with custom CSS animations
- Added Shopify's Script Editor for upsell recommendations at checkout
- Integrated with external APIs for real-time stock syncing
Results
- 40% increase in mobile conversions
- 30% faster page load times
- Reduced cart abandonment by 25%
Technologies Used
- Shopify Liquid
- Custom CSS/JS (no external libraries)
- Shopify Plus features
- Google Analytics integration
Project Gallery
Screenshots showcasing the custom Shopify implementation.
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